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The Online Impact Strategist

The Digital Content Coach (for Youth Workers)

You have helped develop and implement a new digital strategy, translating organisational values into engaging and safe online content. You have coached young people on how to use their skills for positive change and acted as a key link between the online strategy and the real-life needs of youth.
Skills and Experience Gained: This badge aligns with the Digital Competence Framework for Youth Workers and supports the development of:
  1. Shared guidelines and peer learning: Availability of shared guidelines, creating reliable knowledge through digital means, using digital tools to share ideas and experiences with peers.
  2. Critical digital literacy: Searching, evaluating and communicating information, Critically reflecting on the impact of digital transformation.
  3. Supporting creative self-expression: Producing digital content
  4. Digital rights: Supporting digital safety

Tasks
Task no.1
Evidence verified by: one activity organiser
  1. Translate Values into Content: Take your organization's values and, in a collaborative session with young people, turn them into three actionable content ideas. For example, if a value is 'community', an idea could be 'a video series introducing different members of the youth centre'.
  2. Engage Youth as Co-creators: Involve a group of young people in a content-creation project. Work together to plan, film, and edit a short video for social media that reflects the new strategy.
  3. Create a Content Calendar: Use a tool like Notion to create a content calendar for one month, with input from young people on what they would like to see and when. Plan at least three posts per week and a system for collecting their feedback.
  4. Reflect on a Privacy Challenge: Think about a time a young person asked you to remove content. Write a short reflection on how you would handle this based on the new privacy guidelines and your personal ethics.
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Activity

The Online Impact Strategist
Awero not-for-profit organisation manages this platform and develops it together with leading educational organisations. The European Union's programme Erasmus+ granted co-funding for building the first version of this platform. Contact support@awero.org.
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Co-funded by the Erasmus+ programme of the European Union
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